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The UntangleMyWeb.com Glossary

Feeling confused about some of our terminology? Check out our glossary below to soothe your mind...

If the Glossary is missing a term you are looking for why not submit it to us for explanation, we'll not only add it to our glossary but we will also send you a direct email explaining it for you.

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UMW's project management software that allows us to co-ordinate your project. We will be using this for all communication rather than emails to keep information consolidated in one easy to access location. Throughout the project we may assign task... more >>
The assignments tab in aC will show you a list of all of the tasks that are assigned to you. They can be sorted by: late, all and today so you can see which tasks you need to get on to immediately. Once you have completed a task it is important that ... more >>
A blog like an online diary that is made publicly available for everyone to read. On your website a blog may include events that are coming up, past events with a recap of what happened and any awards that were won, perhaps your hotel rooms have rece... more >>
A container is something that is used to hold things. In DNN a container holds text, images or any other module. The container is styled as part of the design. Your website will come with a variety of containers that you can change using the setti... more >>
When we refer to content we refer to all the content for your website and strategy. This includes text, images, videos etc.
A CMS allows you to log in to your website at anytime to update or add any of your content in a user friendly interface. This is the drivers licence to drive your website. If you don't have a CMS it is like buying a car and always relying on a cha... more >>
Writing copy for the web. As search engines feed on written copy it is crucial to get this right if you would like your website to rank highly on search engines. When we talk about copywriting we generally refer to written content (words). Copywri... more >>
The point in time at which something must be complete. Each task we assign you will have deadlines. Milestones also have deadlines to keep us accountable to the timeline of your project so we can insure that your site is up and running as soon as p... more >>
When we need to discuss an element of your project with you we will open a Discussion under the discussion tab of activeCollab. You will receive an email informing you of the new discussion. You will be able to respond to the discussion by writing... more >>
A domain is the home of your website. It is the one that finishes with the .com (or .com.au etc) and has nothing after it.
DotNetNuke is the content management system (CMS) we will deliver with your website. It is one of the most feature-rich, search engine friendly CMS on the market. We have chosen it because it is very easy to use and offers a strong support-base wi... more >>
DropBox is a web and computer based storage application that enables you to sync files with UntangleMyWeb.com. Instead of posting your images to us on a CD or emailing them a couple at a time we will ask you to drop them in DropBox and we will hav... more >>
A Google service that accepts advertisements for placement on search engine results and other websites. Using AdWords is an excellent way to get your product/service on the front page of Google and is a form of SEM.
Google Analytics is the Proffit & Loss of your website and online presence. This free system will show you who visits your website, what words they put in Google to find you, what pages they convert from, etc etc. In this day and age you can't... more >>
Google Apps is a service from Google that offers several Google products for your business such as Gmail, Google Calendar, Chat, Docs etc. When we set you up with a new website we will host your emails on Google Apps (Gmail for your business). You... more >>
Just like your house needs to sit on a piece of land, your website needs to live somewhere. The hosting is that "somewhere". In IT terms that "somewhere" is called a hosting server that is configured for the Internet and is online 24/7. At Untangl... more >>
HTML is the grammar of the web. As we use an advanced content management system you shouldn't have to learn HTML to add content to your website, you can just use the MsWord-alike text editor.
These are words that people are likely to search hoping to find your product. They need to be researched as part of Search Engine Optimisation and carefully positioned within your Meta Titles, Headings and other content. These words tell search en... more >>
We use the term media to include images, video, podcast etc. However it can also be used to refer to newspaper clippings etc.
This is the short description that appears in Google under each website that gets listed. It should be a teaser to encourage people to click and visit your site. Meta Descriptions should be no more than 160 characters in length including spaces,.;'... more >>
This corresponds to the executive summary of each of your website pages. They appear in Google in blue. Each Meta Title needs to be optimised using your keywords for search engines and should be no more than 60 characters in length.
Within the framework of project management, a milestone is the end of a stage that marks the completion of a work package or phase, typically marked by a high level event such as completion, endorsement or signing off a deliverable, document or hi... more >>
A module is a little program that works within your content management system. There are a variety of modules available to display different things: Text-Html module to display text, LiveContent to diplay popup video and images, Weather module to ... more >>
A Page in aC will be used to write and review your website content. A page will be created in aC for each page of your content. On this page you will write all of your content and we can submit it to your website from there. If you have chosen our ... more >>
A Page in DNN corresponds to a website page
When UMW develops your website and web strategy there will be different phases to your project. These phases signify the different 'bite sized pieces' that a project can be broken up into. We will hold project meetings with you in each phase in per... more >>
SEM is the practice of adopting PPC advertising to market online. Also referred to PPC (pay per click). They are the results that appear in the right (sponsored ads) columns of search engines. Google's PPC is called AdWords. It is a form of paid a... more >>
The server is the machine on which your website is hosted (refer to Hosting).
When we require you to perform a specific item in order to advance your project we will "task" you via our project management system. You will be able to view your tasks under the Assignment icon of activeCollab.
A URL is the address of a page online and appears at the top of your internet browser. For example www.untanglemyweb.com is the URL of our website and www.untanglemyweb.com/blog is the URL of our blog.
The person responsible for designing, developing, and maintaining a website or websites. In this day and age a webmaster is not one person but it is the role of a "football team" of web specialists such as the team at UntangleMyWeb.com The term... more >>

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