Project: DIYTourGuide website design and development
Features: Slideshow, Google Maps, Blog, Video, Reviews, Facebook, Twitter, MP3 Streaming, Shopping Cart, Downloads, Weather
Services: Competitive Research, Graphic Design, Copywriting/Content shaping, Keyword Research, On page optimisation, Link building, Email Marketing, Google analytics setup, Search engine optimisation, Training and coaching
Technology: DotNetNuke CMS, XHTML, CSS, SQL Server database, Ajax
DIY Tour Guide provides audio tours for independent self-drive travellers intending to discover Central Australia. DIY Tourguide offers informative tours along the most popular tour routes, with local insights and stories by Outback characters and experts.
The entrepreneur behind DIY Tour Guide, Laurelle Halford came to UntangleMyweb.com needing
a website that would double as a complete integrated marketing solution for her brand new business. Being a new business we had to come up with a cost effective solution that still incorporated all the components of an effective online strategy to ensure she would get the traffic she needed.
Working with limited resources
we trained Laurelle in how to write engaging optimised copy for her website, as a significant portion of her budget needed to go towards an integrated booking system for her website. Laurelle saved some crucial dollars by writing her own copy, which was extremely well=written and she is now equipped with the skills to regularly update her blog and other website copy.