Delivering online solutions and education when you need it

UntangleMyWeb.com empowers tourism businesses to become self sufficient in online marketing while super charging their web strategy!

UntangleMyWeb.com is boutique award-winning business delivering web marketing solutions to small businesses with a focus on the tourism industry. Our dynamic and entrepreneurial crew has a unique consultative approach which focuses on building relationships and empowering our clients with the tools and knowledge to get the most from their web strategy, generally that means a return on investment that they can see.

The team at UntangleMyWeb.com who will be working with your business


Adam Wallace E-Business Architect and Director	Julia Campbell Sales and Accounts Manager	Mengyao Dong Senior Web Developer

Jo Larkin Business development and Marketing manager

What have we been up to?

UntangleMyWeb.com has delivered online marketing training to over 3,500 small businesses and tourism operators Australia-wide in a variety of formats including, one-on-one training, single workshops, group training programs, video and knowledge based tutorials.
The other arm of UntangleMyWeb.com is designing and developing web strategies for tourism and SMEs. Our key differentiator is that we educate you throughout the process so that you become self-sufficient in online marketing and have processes in place to continually monitor and refine the performance of your web strategy.

Over the past 5 years we have developed and conducted one or more online marketing workshops in collaboration with the following organisations (check our our written and video testimonials):

Tourism Australia
Pacific Asia Travel Association (PATA)
Tourism Queensland
Southern Cross University
Fraser Island and South Burnett Regional Tourism Organisation
Tourism Sunshine Coast

Tourism Northern Territory
South Australia Tourism Commission
Tourism Tasmania
Tourism Kangaroo Island
Moreton Island Regional Council

Redland City Council
Queensland Tourism Industry Council
Scenic Rim Regional Council
Yarra Valley and Dandenong Tourism organisation
Scenic Rim Escapes

While we specialise in tourism our online marketing practices apply to all businesses and you can view our online portfolio of clients to see the wide range of businesses we work with.

With education being part of our core business offerings we keep ourselves one step ahead of this fast paced online industry. We make it our priority to be constantly learning and engaging with new web technology, social media and SEO techniques. UntangleMyWeb.com is regarded as a leader in the international tourism web space and regularly engages with peers in Canada, USA, Europe and Asia through online forums, networks and video/Skype conversations. Fabienne is also a member of the Tips from the TList community and is co-author of the Tips from the Tlist book.

Our Promise to You

In all service dealings with UntangleMyWeb.com we promise to:

Be professional at all times
Respond to questions, queries or any form of communication within no more than 2 days
Spend time educating you on how to drive your own web strategy
Use nothing but user friendly systems and applications that you can pick up quickly
Align your online marketing strategy with your core strategic business goals
Provide you with ongoing training and support upon request
Keep you informed of where your project is at every step of the way and provide fortnightly project updates
Understand and get to know your business so we can deliver a targeted online marketing strategy that has specific objectives and purpose
Always go the extra mile for your business
Use the latest web technology and tools to ensure your website meets Web 2.0 and SEO standards
Use a Content Management System (CMS) that allows you to transfer your website to a new provider at any point in time if you find our service level sub standard. The CMS we use is called WordPress.

…and most importantly we make your project with us a FUN and rewarding experience. We'll get you up to speed on the tricks of the Web trade in no time.

Meet the team at UntangleMyWeb.com

Fun Fact: Adam is a proud father of his 2.5 year old daughter Claudia and baby Sam. Coming from the outdoor mecca of New Zealand he appreciates a good mountain bike adventure with his wife Sarah.	Adam Wallace - Managing Director Adam Wallace is a technology savvy business strategist who dedicates himself to looking at the big picture when it comes to your business. He has 13 years experience in web technology and business transformation at a senior level in the electrical technology, energy and information industry with both small and large corporate businesses. His key strengths lie in project management, strategic planning, technology utilisation, Web 2.0 software solutions, search engine optimisation (SEO), software development and people management. With Adam’s strong background and experience in technology and business consulting combined his knowledge of the web and tourism industry you can be assured your receiving quality education that will help you leverage your business online and be rewarded the ROI you deserve. back to top
Fun Fact: During her first few years of study here in Australia, Mengyao worked part-time as a Customer Service Team Member at Ninjia Sushi where she gained a true appreciation of Australian culture. Oh and of course developed her love of Sushi.	Mengyao Dong – SENIOR Web Developer Mengyao is UntangleMyWeb.com’s technical genius. She completed her Bachelor of IT at Griffith University in 2007 with an award for her academic excellence and at the age of 22 she had graduated with a Masters in IT at Griffith University. Mengyao grew up in a small town located in Northern China. Yes a small town of 7 million. Imagine how many Brisbane’s would fit in this small town. She came to Australia to broaden her University and career options and brings something extra to the team here at UntangleMyWeb.com with her unique cultural perspective. She participated in an Industrial Affiliate Program during her degree and worked as a Systems Analyst in the Division of Information Services at Griffith University. Her passion lies in programming and development of web technology. She thrives on logical thinking, problem solving and the sense of accomplishment. She commits herself 110% to every project, is always keen to learn new technologies and keeps herself up to speed with new IT trends to ensure she is delivering the best results for you as customers. back to top
Fun Fact: Julia’s other accumulated skills involve make-up artistry, ballroom and latin dancing and even security! That’s well-rounded…	Julia Campbell - Executive assistant Having worked in education for over 5 years Julia is UntangleMyWeb.com’s Executive Assistant and heavily involved in preparing both video, audio and written online marketing education material. Julia has also completed her Diploma in Freelance Journalism, providing her with excellent written and oral communication skills that are required for our training sector. Her extensive experience in customer service and management has equipped her with a strong foundation for education and training. She has developed an extensive set of skills including document writing, creating training materials and systems and training staff. As a manager she was involved in brainstorming marketing options alongside the directors and then followed through in implementing those marketing decisions. Julia is often referred to as ‘An Ideas Woman!’. Julia loves logic. “I LOVE to simplify, organise and make things accessible.” Julia is passionate about teaching and in particular thrives on finding out a person’s learning method and embracing it. “It’s my goal to identify what needs to be taught and then transfer that information in an interesting and logical manner.” Julia first met team members from UntangleMyWeb.com while working for another company. She saw the potential in the online industry and soon expressed interest in wanting to work at UntangleMyWeb.com. Working with the Internet keeps Julia highly stimulated and challenged as its always changing. back to top

Fun Fact: Adam is a proud father of his 2.5 year old daughter Claudia and baby Sam. Coming from the outdoor mecca of New Zealand he appreciates a good mountain bike adventure with his wife Sarah.

Adam Wallace - Managing Director

Adam Wallace is a technology savvy business strategist who dedicates himself to looking at the big picture when it comes to your business. He has 13 years experience in web technology and business transformation at a senior level in the electrical technology, energy and information industry with both small and large corporate businesses. His key strengths lie in project management, strategic planning, technology utilisation, Web 2.0 software solutions, search engine optimisation (SEO), software development and people management.

With Adam’s strong background and experience in technology and business consulting combined his knowledge of the web and tourism industry you can be assured your receiving quality education that will help you leverage your business online and be rewarded the ROI you deserve.

Fun Fact: During her first few years of study here in Australia, Mengyao worked part-time as a Customer Service Team Member at Ninjia Sushi where she gained a true appreciation of Australian culture. Oh and of course developed her love of Sushi.

Mengyao Dong – SENIOR Web Developer

Mengyao is UntangleMyWeb.com’s technical genius. She completed her Bachelor of IT at Griffith University in 2007 with an award for her academic excellence and at the age of 22 she had graduated with a Masters in IT at Griffith University.

Mengyao grew up in a small town located in Northern China. Yes a small town of 7 million. Imagine how many Brisbane’s would fit in this small town. She came to Australia to broaden her University and career options and brings something extra to the team here at UntangleMyWeb.com with her unique cultural perspective.

She participated in an Industrial Affiliate Program during her degree and worked as a Systems Analyst in the Division of Information Services at Griffith University. Her passion lies in programming and development of web technology. She thrives on logical thinking, problem solving and the sense of accomplishment. She commits herself 110% to every project, is always keen to learn new technologies and keeps herself up to speed with new IT trends to ensure she is delivering the best results for you as customers.

Fun Fact: Julia’s other accumulated skills involve make-up artistry, ballroom and latin dancing and even security! That’s well-rounded…

Julia Campbell - Executive assistant

Having worked in education for over 5 years Julia is UntangleMyWeb.com’s Executive Assistant and heavily involved in preparing both video, audio and written online marketing education material. Julia has also completed her Diploma in Freelance Journalism, providing her with excellent written and oral communication skills that are required for our training sector.

Her extensive experience in customer service and management has equipped her with a strong foundation for education and training. She has developed an extensive set of skills including document writing, creating training materials and systems and training staff. As a manager she was involved in brainstorming marketing options alongside the directors and then followed through in implementing those marketing decisions. Julia is often referred to as ‘An Ideas Woman!’.

Julia loves logic. “I LOVE to simplify, organise and make things accessible.” Julia is passionate about teaching and in particular thrives on finding out a person’s learning method and embracing it. “It’s my goal to identify what needs to be taught and then transfer that information in an interesting and logical manner.”

Julia first met team members from UntangleMyWeb.com while working for another company. She saw the potential in the online industry and soon expressed interest in wanting to work at UntangleMyWeb.com. Working with the Internet keeps Julia highly stimulated and challenged as its always changing.

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